(DOWNLOAD) "How to Reach Business Your Paper Old School can Still be a Good Tool Headline Goes Here and Goes Here and Goes Here and Goes Here and the Week Ahead Other Notables (Business)" by The Virginian Pilot " eBook PDF Kindle ePub Free
eBook details
- Title: How to Reach Business Your Paper Old School can Still be a Good Tool Headline Goes Here and Goes Here and Goes Here and Goes Here and the Week Ahead Other Notables (Business)
- Author : The Virginian Pilot
- Release Date : January 18, 2011
- Genre: Reference,Books,
- Pages : * pages
- Size : 97 KB
Description
Recently while reviewing our year-to-date tracking information, I noticed an interesting trend. Of the top five lead-generating media, two old-school venues held the No. 2 and No. 3 positions - newspaper and Yellow Pages. While the Internet continues to be our No. 1 lead generator, it is worth noting that two media predicted by some to be dead soon still ranked high in our lead sources. Several factors are causing that. First, many newspapers in our markets of Hampton Roads, Richmond, and Northern Virginia/Washington, D.C./Maryland, are open to negotiating to our terms. Therefore, we do a larger proportion of advertising in that medium. Second, despite continuing to reduce expenditures in the Yellow Pages, we still have a presence in a lot of directories.
 "How to Reach Business Your Paper Old School can Still be a Good Tool Headline Goes Here and Goes Here and Goes Here and Goes Here and the Week Ahead Other Notables (Business)" by The Virginian Pilot " eBook PDF Kindle ePub Free){kind=link}